In a keynote session at The Inspired Home Show 2025, Joe Derochowski, Circana’s home industry advisor, told attendees that the small appliances and housewares industry is poised for steady growth in units and dollars through 2030.
Big themes fueling short-term growth included consumers replacing high-frequency items purchased during the pandemic, such as small appliances and electronics; more people eating and entertaining at home, also known as “turtling” because of the inflationary environment; weather/climate emergency-related home goods purchases; and economical home improvements, such as décor changes. Derochowski also discussed incorporating AI to bring consumers more personalization and value.
For more information about the keynote, read a full recap.