The International Housewares Association’s 2022 CHESS (Chief Housewares Executive SuperSession) brought together chief officers and senior decision makers from IHA member companies for two days of high-level industry education and networking.
Day 1 of CHESS showcased presentations on topics including economic and financial market outlooks; shifting consumer macro-trends; creating customer-based corporate value; and enforcing e-commerce brand control.
Day 2 served up expert insights on the resurgence of physical retailing; housewares marketing hot spots for post-COVID consumer lifestyles; global growth opportunities for housewares companies; and a look into the future of marketing brands in the Metaverse.
CHESS is sponsored by Pattern (Diamond sponsor), Oracle NetSuite (Platinum sponsor), CIT (Platinum sponsor), The Lakewood Group, Red Points, NPD, OnPeak, International Housewares Shippers Association, IHA Government Affairs and HomePage News.
