The Pura 4 fragrance diffuser pairs smart features with premium, clean scents to give consumers modern, customized, and high-end scenting.
Consumers simply insert the smart fragrance vial and Pura 4 automatically detects the fragrance and disperses fragrance accordingly. Then, the Pura app can adjust fragrance intensity, easily switch between fragrances, and set schedules and timers.
The company is collaborating with name brands, top perfumers and luxury fragrance labels from around the world to develop the scents Pura dispenses, the company asserted.
Suggested retail price is $49.99, and it’s available now.