Walmart is launching a major summer promotion across its product range — including food, beverages, books, apparel and home goods — linked with an expansive TikTok community. Walmart stated it developed the Spicy Summer promotional campaign to generate consumer...
In a move similar to one made earlier this year by Walmart, Williams-Sonoma announced its board of directors declared a two-for-one stock split. Williams-Sonoma stated it would conduct the split via a stock dividend to make its shares more accessible to investors and...
Among worldwide banners in a Kantar study of brand value, Amazon came in as the leading retailer, and The Home Depot beat out Walmart to complete the top three retailers. In the Kantar BrandZ Most Valuable Global Brands Report 2024, Costco and Lowe’s followed to fill...
Beautiful by Drew Barrymore has chosen Earthbound, a product design, licensing and brand growth company, as the exclusive licensing agency for Beautiful at Walmart. Actress and Barrymore Brands founder Barrymore and Made by Gather founder and CEO Shae Hong co-founded...
Walmart continues to build out services and features to increase shopper order and delivery convenience through use of its app and other tech-based initiatives. Sam’s Club, meanwhile, is introducing a new, consumer-driven process that dynamically engages with members...