According to ShopperTrak Analytics from Sensormatic Solutions, preliminary analysis showed in-store Black Friday shopper traffic in the United States slipped 8.2% versus 2023. November 24 through Black Friday, November 29, shopper visits to stores in the United States...
Super Saturday, this year falling on December 17, was a great time for a small subset of mostly value retailers, according to Placer.ai. The traffic tracker stated that most segments and individual retailers saw visits drop year-over-year and compared to Super...