Walmart is taking its off-to-college marketing campaign into the virtual reality universe with a new immersive shopping experience. The company has launched Your Dorm Your Way in Walmart Realm. William White, Walmart chief marketing officer, recently characterized...
Customers at select Lowe’s Cos. stores will have an opportunity to engage with an in-store Apple Vision Pro-powered kitchen design experience as part of a pilot set to launch in three test markets later this month. First tested beginning in February, the company has...
Wayfair is introducing Digital Design Studio, a patent-pending technology developed to bring the best of online and in-store shopping together, the company announced. Wayfair is introducing Digital Design Studio, a patent-pending technology developed to bring the best...
Consumers have adjusted their spending behavior in the face of inflation and economic uncertainty worldwide, according to business services firm PWC, with 53% of global consumers “holding back” on non-essential spending. At the same time, PWC, formerly...
Research from content management system provider Storyblok indicated that poor website design is a huge liability for online retailers. In a poll of 6,000 consumers across the United States and Europe, 60% of respondents said they abandon purchases due to poor user...
