by Mike Duff | Jan 12, 2023 | Retail Articles
As a next step in scaling platform capabilities and advertising services, Lowe’s Cos. will move its retail media network’s advertising sales and operations departments in-house, effective January 31. The initiative will allow Lowe’s One Roof Media...
by Mike Duff | Jun 17, 2022 | Featured News, Retail Articles
Walmart and Roku have entered a first-of-its-kind partnership in a move to make streaming TV the next critical e-commerce shopping destination, Roku announced. Walmart will become the exclusive retailer streaming on Roku, allowing consumers to purchase featured...