As it seeks new ways to reach its customer digitally, Saks has made its official debut on TikTok with a diverse group of voices including creators, celebrities and fashion insiders. The initiative will give followers the opportunity to experience the world of luxury...
Adding still another “owned brand” to its corporate portfolio Bed Bath & Beyond is launching Studio 3B, a line of contemporary home décor and housewares inspired by modern design. The new own-brand line-up is the company’s seventh of at least eight planned. The...
Sam’s Club plans to leverage the NCAA NIL agreement to help college athletes make some money from their name, image and likeness in a program that uses social media to reach designated audiences. The retailer is offering $10,000 each to 10 athletes across...
