As part of the company’s social media outreach, a team of Lowe’s Cos. employees is using TikTok to reach new audiences for the retailer and the various verticals in which it operates. The company maintained that Lowe’s uses social media, such as TikTok, in various...
When Stanley recently released its Galentine’s Day and Winter Pink limited edition tumblers at Target and Starbucks within Target stores, the resulting demand surpassed what might have been expected and prompted examination by observers. Market researcher Numerator...
Widgeteer, which produces and imports a wide range of kitchen and home items, has found success on TikTok with a viral video showcasing a product from own brand, Jeanne Fitz. The TikTok video, which highlights the Jeanne Fitz Olive Oil and Vinegar Dripping Tray...
After regaining compliance with NASDAQ share price requirements, Newegg Commerce announced financial results through the third quarter including a net loss of $44 million for the nine months versus a net loss of $27.4 million for the period a year earlier. After...
Walmart is debuting “Add to Heart,” said by the retailer to be a first-of-its-kind shoppable, social-media RomCom series featuring holiday gift items. Walmart said it regards the 23-part, shoppable series initiatives as an opportunity to create a connection with...