by Mike Duff | Mar 25, 2025 | Retail Articles
JCPenney, in a move influenced by its newly created parent Catalyst Brands, has appointed VaynerMedia as its social and influencer marketing agency of record. VaynerMedia will deploy its social, creative and production capabilities to boost business results for the...
by Mike Duff | Oct 2, 2024 | Retail Articles
JCPenney is on a hiring spree that includes new executives in marketing, brand, trend and design, as well as holiday employees. In a LinkedIn Post, JCPenney welcomed Marisa Thalberg (pictured left) as consulting chief marketing officer. Her experiences include three...