Market researcher Numerator has released The Opportunity and Impact of Digital Sales Events report, which focuses on Amazon Prime Day and Big Deal Days, and their relationship with corresponding Walmart and Target initiatives. The report analyzes six key retail events...
Target Corp has joined the summer retail discount blitz by announcing what it calls its biggest sale of the season will run from July 7-13 as the mid-year edition of Target Circle Week. Also, in another executive realignment by Target, the retailer announced several...
In the Amazon Prime Big Deal Days event on October 10 and 11, the Home Goods category had a strong showing. In an updated study by market researcher Numerator, winning 23% of sales just behind the top-selling Apparel and Shoes category, which came in at 25%, and ahead...
