In the Numerator Consumer Sentiment Study for July, participants said they continued to keep a wary eye on the economy even as they modify purchasing strategies to meet their needs. In the study, 70% of consumers polled in July said they were uncomfortable splurging...
Adtaxi, a digital marketing agency, has released the results of its 2023 E-Commerce Survey that include the determination that 228.9 million adults in the United States will shop online this year, with daily shopping increasing by 380% over the past six years. In the...
Financial services provider Primerica has released its Middle-Income Financial Security Monitor, a national survey that measured financial sentiment changes for mid-earning families in the United States during the first quarter of 2023 and it demonstrates that...
In a survey of more than 4,000 consumers in the United States and the United Kingdom conducted by market research software provider Centiment in January of 2023 and sponsored by SheerID, an identity marketing firm, almost 70% of U.S. consumers and 76% of U.K....
According to a survey from CommerceNext in partnership with The Commerce Experience Collective, retailers are heading into the 2022 holiday season generally optimistic but dealing with challenges that include inflation-prompted consumer attitudes and marketing return...