by Mike Duff | Feb 3, 2025 | Retail Articles
Creator management platform Grin, in its 2025 Modern Consumer Survey, found two-thirds of consumers make a purchase through social media at least once a month, and 22% have bought more than 10 items via that channel during the past year. When it’s time to buy, 61% of...
by Mike Duff | Sep 26, 2024 | Retail Articles
In a new marketing turn, Big Lots is launching an affiliate program designed to build on its organic and grassroots popularity with social bargain-savvy creators and publishers, the company announced. The program offers influential content partners the opportunity to...
by Mike Duff | Sep 4, 2024 | Retail Articles
In a major initiative to reposition its consumer outreach, Kohl’s is showcasing home products in a new brand platform using the slogan “Where Families Come First” to emphasize its embrace of all families and the real, messy and beautiful moments they spend together....
by Mike Duff | Jul 8, 2024 | Retail Articles
A survey of consumers in 12 countries conducted by Software Advice suggested online shopping is becoming increasingly challenging because of what the software purchasing guide identified as decision fatigue. The survey, which included consumers in the United States an...
by Mike Duff | Jun 27, 2024 | Retail Articles
Under scrutiny from the United States government, TikTok parent company ByteDance faces pressure to sell off the U.S. division, but according to Numerator, not everyone favors the idea. The market researcher used psychographics data and a May 2024 survey that went out...