In a more skeptical appraisal, KPMG had a less buoyant forecast for the upcoming holidays than some consumer studies, with executives expecting retail sales growth of 4.2% over the 2021 season, within the historical growth range of 3% to 5% but flat to slightly...
Global market research firm Euromonitor International has released its Top 10 Global Consumer Trends 2022 report, which suggests that the year ahead will require adjusting to consumers who have rapidly diversifying preferences and priorities. Euromonitor designed the...
