Coming off what it characterized as a successful Prime Day, Amazon has announced it will enter a lawsuit alongside the Better Business Bureau to shut down a source of what it characterizes as fake reviews. Although it doesn’t release numbers on Prime Day, Amazon...
Amazon is calling the 2024 version its biggest Prime Day shopping event ever, with record sales and more items sold during the two-day promotion than any such previously, even as consumers changed how they shopped. During the 48-hour shopping event, members of...
As of 7 a.m. Eastern Time on July 17, Home was the second most shopped category in Amazon’s Prime Day promotional event. Prime Day launched on July 16 at 12:01 a.m. Pacific Time or 3:10 a.m. Eastern Time, and Amazon planned the event to be a celebration of value, as...
For Prime Day, Amazon revealed it will give its loyalty program members exclusive access to shop more than five million deals, including big discounts on top housewares brands. The Prime Day event kicks off on July 16 at 12:01 a.m. Pacific time, running for 48 hours...
Market researcher Numerator has released The Opportunity and Impact of Digital Sales Events report, which focuses on Amazon Prime Day and Big Deal Days, and their relationship with corresponding Walmart and Target initiatives. The report analyzes six key retail events...