Consumers will continue to spend on holiday celebrations in the year ahead, but they think economic uncertainty will affect their plans, according to market researcher Numerator. In fact, 22% of participants in the Numerator study said economic uncertainty would have...
Consumers remain wary about prospects for the economy, planning to cut back on eating out and travel, according to market researcher Numerator, but they are less concerned about the COVID-19 pandemic than they have been. As part of its monthly Consumer Sentiment...
According to research by market research firm Numerator, the outlook for consumer spending in 2023 may be less than rosy, as 72% of participants in a study believe the United States is already in a recession, even though it has not been officially declared. Gen Z,...
Market researcher Numerator has pegged Amazon as the Black Friday Weekend sales leader. In its report on the shopping period, Numerator stated: Amazon captured 17.7% of dollars spent, which was a jump from its average 10.1% share in the latest 52 weeks ending...
As the retail year winds down, the Numerator 2022 Holiday Gifting Shopping Preview provides a revealing overview of what shoppers will buy, how much they plan to spend, and when and where they intend to purchase gifts, according to the market researcher. Among the...
