Market researcher Numerator reported findings that 73% of U.S. consumers plan to celebrate Independence Day this year. Popular Fourth of July activities include gathering with family and friends, at 58%, grilling or barbecuing, at 56%, attending a public celebration,...
Consumer confidence held fairly steady in May, according to a study from Numerator that scored positive confidence sentiment at 56.8, down 0.1% from reported April level. The Numerator consumer confidence figure is based on consumer comfort levels regarding the job...
The Numerator Promo Shift Dashboard, providing a determination of promotional landscape on a monthly basis, indicated March was a busy month for retail discounting, with the grocery sector leading in temporary online discounts. According to Numerator, overall...
Market researcher Numerator reported consumer confidence was up again in March, as indicated by increased comfort in the job market, non-essential spending and household finances. March was up 1.6 points from February’s score to reach 57.3, which is based on an...
In a looking at a retail sector that’s been dealing with headwinds, Numerator updated its Home Improvement Tracker and demonstrated that Home Depot retains a considerable lead over rivals in overall spending. Home Depot has been actively expanding its business...