According to market researcher Numerator, consumer confidence dipped in July, with a score of 56.4 in its index, down 0.6 from June. The score averages how consumers feel about the job market, their household finances and their spending comfort levels. The July...
Market researcher Numerator, in its updated Private Label Trends Tracker, reported almost all households in the United States purchased private-label products in the home and garden, grocery, health and beauty and household categories during the past 12 months....
Consumer confidence grew in June, market researcher Numerator reported, noting participants in its research said they had more faith in their ability to make ends meet and considered the job market improved. Consumers also expressed increased comfort with...
Amazon is calling the 2024 version its biggest Prime Day shopping event ever, with record sales and more items sold during the two-day promotion than any such previously, even as consumers changed how they shopped. During the 48-hour shopping event, members of...
Under scrutiny from the United States government, TikTok parent company ByteDance faces pressure to sell off the U.S. division, but according to Numerator, not everyone favors the idea. The market researcher used psychographics data and a May 2024 survey that went out...
