by Mike Duff | Mar 5, 2025 | Retail Articles
In a Numerator report, Tricks of the Trade: Consumers React to U.S. Tariffs, 83% of consumers in the market researcher’s survey in the United States said they’re aware of new or proposed duties, up significantly from 53% in December 2024. Yet, consumer clarity...
by Mike Duff | Feb 24, 2025 | Retail Articles
Although Numerator’s Consumer Sentiment Tracker detected a slip in consumer confidence in January, a substantial proportion of consumers are still comfortable with discretionary spending and managing household finances by cooking at home and searching out deals more...
by Mike Duff | Feb 21, 2025 | Retail Articles
Market researcher Numerator pointed out that half of shoppers in the United States have made a Buy Now, Pay Later payment but, in a poll of 2,500 BNLP users, found continued wariness about tapping such credit. Still, U.S. consumers see some utility in BNLP today as...
by Mike Duff | Feb 18, 2025 | Retail Articles
Numerator, in a report assessing consumer reaction to U.S. tariffs, revealed 83% of shoppers in the United States say they’re aware of new or proposed tariffs, up significantly from 53% in December 2024. Although awareness is high, understanding tariffs remains mixed,...
by Mike Duff | Feb 6, 2025 | Retail Articles
In its 2025 Visions Report, Numerator noted that despite gains in disposable income and decreased inflation during 2024, consumers will most likely remain price-sensitive through 2025 but still find ways to spend on experiences and products that bring joy. The market...