Although Amazon remains the most browsed brand for online shoppers in the United States, different demographic groups have multifaceted and evolving opinions of the e-commerce giant, with almost half of Gen Z backing away from it, according to market researcher...
Walmart is debuting “Add to Heart,” said by the retailer to be a first-of-its-kind shoppable, social-media RomCom series featuring holiday gift items. Walmart said it regards the 23-part, shoppable series initiatives as an opportunity to create a connection with...
A new Mintel research study reveals 44% of consumers in the United States who intend to shop in the 2023 winter holiday season said they plan to do so during a pre-season sales event such as Amazon Prime Day. Despite such events, which have helped push holiday...
Although only a small part of the larger retail environment so far, social commerce made up about 5% of digital retail sales in the United States during 2022 and is expected to inch up to nearly 7% by 2025, according to market researcher Mintel. The U.S. sector is...
