Amazon and Walmart have announced new virtual shopping experiences. Amazon offers an immersive website feature that takes consumers on a virtual campus tour of Godolkin University from Prime Video’s “The Boys” spinoff “Gen V” laden with Easter-eggs and housing a...
During the back-to-school season, Walmart is expanding its initiatives in the metaverse with Supercampus. Established as part of Roblox operations, Supercampus is a back-to-school adventure designed to help players unleash their creativity and test their...
Consumers have adjusted their spending behavior in the face of inflation and economic uncertainty worldwide, according to business services firm PWC, with 53% of global consumers “holding back” on non-essential spending. At the same time, PWC, formerly...
Research, ratings, and reviews platform, GoodFirms has published Social Commerce — Progress and Future: GoodFirms Survey 2022, a study that attempts to identify and analyze the current state of social commerce, its key drivers, opportunities, challenges and future...
I asked the audience before the final session of a very productive International Housewares Association CHESS conference earlier this month, “Who knows what the Metaverse is?” It didn’t surprise me that few hands were raised. I was quick to tell these accomplished...