Walmart is making a livestreaming push to further enhance its advertising services and engage consumers, while Qurate Retail is expanding livestreaming in its QVC and HSN operations. Firework, a video e-commerce specialist, announced that it has signed a partnership...
The head of Walmart Connect outlined how the company is expanding and refining its advertising platform. In a blog post on its corporate website, Rich Lehrfeld, senior vice president and general manager, Walmart Connect, declared that now is a transformative time in...
