JCPenney is approaching the back-to-school season with a “redefined” Home Expressions line; the new Thereabouts private-label apparel collection, which extends into large sizes; and a Mystery Sale that continues through August 8 giving shoppers a chance to save an...
JCPenney Beauty is on the way, as a mix of mass “masstige” and prestige products developed to address the needs of diverse consumers at a convenient, one-stop-shop. Indeed, JCPenney’s announced that the new operation will celebrate unique, authentic beauty in an...
JCPenney has widened its private-label program in home product with new and expanded collections. The retailer also featured branded grilling and bar products in its Pop Shop Father’s Day promotion. JCPenney rolled out the Loom + Forge brand as part of its exclusive...
