by Mike Duff | Apr 20, 2022 | Retail Articles
Metrical, a provider of predictive shopper engagement solutions, is touting its work with JCPenney, which looks to be in agreement about a stratic made with the tech partner away from blanket discounts and related traditional promotional methods of boosting online...
by Mike Duff | Apr 15, 2022 | Appliances, Kitchenware, Retail Articles
JCPenney has refreshed its Cooks kitchenware lineup with new products and designs in vibrant colors, the retailer announced. JCPenney, in a blog post, stated Cooks cookware, small appliances and accessories, already offered in red and black color choices, are...
by Mike Duff | Apr 6, 2022 | Retail Articles
JCPenney is rolling out a “Shopping is Back!” integrated marketing initiative developed to give consumers a fresh, brand-oriented look at the company in stores and online. The retailer characterizes the initiative as a celebration of shopping and the...
by Mike Duff | Feb 16, 2022 | Retail Articles
The InMarket Insights Q4 2021 Consumer Loyalty Report shows Walmart generated the most consumer loyalty among the top 5 big-box stores. The market researcher used location tracking data to determine Walmart was number one followed by Meijer, Fred Meyer, Target and...
by Mike Duff | Jan 14, 2022 | Retail Articles
In a celebratory initiative, JCPenney is introducing Hope & Wonder, a private label brand that crosses multiple categories including apparel, gifts, accessories and home products to commemorate important occasions all year long. JCPenney is launching the...