The NPD Group and Information Resources, Inc. (IRI) have agreed to merge in a deal that brings together a pair of global market data and analytics leaders covering the retail and consumer products industries. The combination will offer clients a view of retail...
Private brand growth outpaced national brand gains in the first quarter of 2022, according to the Private Label Manufacturers Association. PLMA cited IRI data indicating store brands gained 6.5% in dollar sales during the first quarter, while national brands increased...
Consumer sentiment is increasing after the unprecedented circumstances of 2020 took a toll on the financial health of many Americans, according to market research firm IRI. As the United States experienced economic growth and declining unemployment rates, a...
IRI research suggests it may be time to reckon with Gen Z. Millennials are a focus of many observers in business and beyond. Baby Boomers need constant attention given their continuing spending power. Gen X sometimes gets lost in between, but most thoughtful observers...
