According to the 2024 U.S. Holiday Shopping Forecast from Adobe Digital Insights, e-commerce growth during the November/December core shopping season has the potential to produce an online spending record of $240.8 billion, up 8.4% from 2023, as inflationary pressures...
A survey by advertising services provider NCSolutions indicated 48% of consumers in the United States have purchased a product they saw featured in creator/influencer content on an entertainment app or social media platform. Two-thirds of GenZers, 55% of Millennials...
HSN is adding a new livestream shopping and video storytelling operation for creators as influencer marketing becomes more sophisticated. Qurate Retail banner retailer is working with management platform Impact.com to develop HSNfluencer through which it can recruit,...
Shipt, characterizing itself as the retail technology company that connects consumers to delivery with a personal touch, is introducing its first-ever 5 Days of Delight promotion, featuring a collection of themed product lists, tips and daily deals to showcase how the...
Amazon announced Fall Prime Day will take place October 10 to 11, showcasing what the company said are some of its best holiday deals. As major retailers have launched initiatives to capture and even encourage early holiday shopping, Amazon has gone to market...
