A recent survey by Upgraded Points detailed how 1,000 Americans handle online shopping and returns, and, as it turns out, Gen Z consumers don’t necessarily go along with prevailing trends. Upgraded Points is a company that helps consumers use credit cards and travel...
Generation Z continues its emergence as a primary consumer segment, and, as the group approaches the holidays, it is demonstrating some distinct preferences that can translate to opportunity. Although sources differ slightly, Gen Z consumers range from 11 to 26 today....
In its annual holiday forecast, payments provider Blackhawk Network stated that spending on the festive season will gain a modest 3%, with gift cards getting a more significant piece of the holiday pie. According to Blackhawk, consumers will spend 43% of their holiday...
Artificial intelligence is a development that younger consumers believe will enhance shopping experiences. In a research study by e-commerce technology company Rokt and Harris Poll, 88% of Gen Zers globally said they think AI can improve online shopping. About 55% of...
As an operation that’s focused on celebration, The Knot Worldwide has published its first-ever Future of Marriage Report, including trends from a study of more than 1,000 single or dating Millennial and Gen Zers in the United States. The data indicates that Gen Zers...
