A select group of brick-and-mortar store managers maintained in a survey that sales momentum from the first half of 2022 should help buoy revenues through the end of the year. The Levin Management Corp. Mid-Year Retail Sentiment Survey explored the first half of 2022...
Social media influencers and online communities are having a bigger influence on shoppers, particularly the youngest, as much as or more so than brands. A study by Oracle and Brent Leary, partner, CRM Essentials, that included more than 2,000 adults, ages 18 to 80 in...
In another expansion of its shopping outreach to consumers, Walmart is kicking off Cyber Week with its first shoppable livestream on Twitter, hosted by singer, songwriter, dancer and social media figure Jason Derulo. In a blog post, William White, Walmart U.S. chief...
In a changing shopping world, Walmart is using technology in its holiday outreach to consumers, one that even uses facial expressions to facilitate browsing for purchases and gifts, Kara Rousseau, vp/marketing, Walmart Connect, revealed in a blog post. The Facebook...
Facebook has big selling plans for the holidays including initiatives that will encourage consumers to shop via live events and purchase from Black-owned and local companies. From November 1, Facebook will host daily Live Shopping experiences on its namesake and...
