Best Buy is repositioning the customer-facing part of the business, including promoting a new tagline, Imagine That, introducing fresh advertising and enhancing the service offering, to better serve the range of shoppers in the way they want and reemphasize the thrill...
With the recent acquisition drama behind it, Kohl’s is launching what it characterizes as a new store experience; rolling out a major back-to-school effort; and running a broad but largely unheralded mid-summer sales event. Unlike some retailers who have been touting...
