Home is tied for second place with Home Essentials after Apparel & Shoes as the top category purchased in the first phase of Amazon’s Prime Big Deal Days. Among verified purchasers, according to market researcher Numerator, 23% of Big Deals Days shoppers bought...
Market researcher Numerator has released its forecast for Amazon’s Prime Big Deal Days, October 10-11. For the second year in a row, the company’s fall event should bring a significant boost to e-commerce sales in general, but it won’t outsell the summer Prime Day...
In approaching its fall Circle Week promotional event October 1-7, Target Corp. is getting a fast start by unveiling a wide range of discounts that are on the way and introducing an initiative designed to generate early consumer engagement. As such, the company has...
As the holiday shopping season approaches, Target Corp. has unveiled a multi-faceted plan of action including an emphasis on value gifts, a week of sales that will run just ahead of Amazon’s Prime Big Deal Days and a new owned brand in kitchenware. The company...
Target Corp. managed to significantly boost earnings in the second quarter when the company experienced a more severe slowdown in sales than anticipated. In a conference call, Target chair and CEO Brian Cornell said the company has been adjusting to changing market...
