An IBM Institute for Business Value 2024 Consumer Study indicates artificial intelligence can play a valuable role in improving shopper satisfaction across retailing. IBM reported its survey of 20,000 consumers across 26 countries indicated only 9% of consumers are...
Research, ratings, and reviews platform, GoodFirms has published Social Commerce — Progress and Future: GoodFirms Survey 2022, a study that attempts to identify and analyze the current state of social commerce, its key drivers, opportunities, challenges and future...
