by Mike Duff | Dec 10, 2021 | Retail Articles
In the holiday season, Big Lots is encouraging shoppers to embrace “have-it-all-idays” in advertising starring Molly Shannon and Eric Stonestreet. The new advertising, already begun airing, runs as a series of spots deployed across local and national television,...
by Mike Duff | Sep 16, 2021 | Retail Articles
In the run-up to the holiday season, Macy’s is launching an array of fall initiatives, including a new home brand, a Trademark You promotional campaign and Macy’s Presents The Edit, a digital destination showcasing trending apparel and home looks curated by experts...
by Peter Giannetti | Sep 3, 2021 | Appliances, Featured News, Kitchen Electrics
De’Longhi, the Italian kitchen and coffee electrics brand, launched its first international campaign with a cinematic-style film featuring acclaimed actor Brad Pitt and directed by Damien Chazelle. In the campaign ad, viewers get a glimpse of a “day-in-the-life of...