Wayfair has introduced a membership program that extends across all its banners, including the namesake, AllModern, Birch Lane, Joss & Main, Perigold and Wayfair Professional, all for a $29 annual fee. Wayfair Rewards offers multiple benefits, the company stated:...
Wayfair’s Birch Lane brand has partnered with content creator, author and social media personality Barbara “Babs” Costello of the TikTok and Instagram account @BrunchWithBabs. The Babs x Birch Lane partnership includes a shoppable collection of...
The 2024 edition of Way Day will kick off on Saturday, May 4, at 12 a.m. Eastern time in the United States. The global three-day sale is Wayfair’s biggest promotional event of the year and will feature 12-hour flash deals, doorbusters on top-selling products and...
In the pre-holiday period, Wayfair is organizing a second Way Day and has expanded its Shop Sustainably initiative to give consumers a way to find eco-friendly items. Wayfair will begin its two-day, global Way Day holiday sales event on October 26 at midnight. The...
Wayfair has announced that its annual Way Day sales event will begin on April 27 at 12 a.m. EDT. The two-day event will feature the lowest prices of the year on Wayfair’s product assortment of, among other things, furnishings, décor, housewares, major appliances, home...