by Mike Duff | Oct 22, 2024 | Retail Articles
Wayfair has introduced a membership program that extends across all its banners, including the namesake, AllModern, Birch Lane, Joss & Main, Perigold and Wayfair Professional, all for a $29 annual fee. Wayfair Rewards offers multiple benefits, the company stated:...
by Chandler Harvey | Oct 4, 2024 | Décor & More, Dinnerware, Home + Housewares, Tableware
Wayfair’s Birch Lane brand has partnered with content creator, author and social media personality Barbara “Babs” Costello of the TikTok and Instagram account @BrunchWithBabs. The Babs x Birch Lane partnership includes a shoppable collection of...
by Mike Duff | Apr 24, 2024 | Retail Articles
The 2024 edition of Way Day will kick off on Saturday, May 4, at 12 a.m. Eastern time in the United States. The global three-day sale is Wayfair’s biggest promotional event of the year and will feature 12-hour flash deals, doorbusters on top-selling products and...
by Mike Duff | Oct 20, 2022 | Retail Articles
In the pre-holiday period, Wayfair is organizing a second Way Day and has expanded its Shop Sustainably initiative to give consumers a way to find eco-friendly items. Wayfair will begin its two-day, global Way Day holiday sales event on October 26 at midnight. The...
by Mike Duff | Apr 21, 2022 | Retail Articles
Wayfair has announced that its annual Way Day sales event will begin on April 27 at 12 a.m. EDT. The two-day event will feature the lowest prices of the year on Wayfair’s product assortment of, among other things, furnishings, décor, housewares, major appliances, home...
