Home is tied for second place with Home Essentials after Apparel & Shoes as the top category purchased in the first phase of Amazon’s Prime Big Deal Days. Among verified purchasers, according to market researcher Numerator, 23% of Big Deals Days shoppers bought...
Market researcher Numerator said Amazon and Walmart were the leading retailers for back-to-college shoppers, with each retailer gaining share of back-to-college spending in 2023 versus 2022. According Numerator’s recent report, Back-to-College in a Shifting...
The holiday sales event season is shifting into full gear as Walmart and Best Buy have announced major promotional initiatives. First Amazon announced Prime Big Deals Days on October 10 and 11 then Target announced its latest Circle Week for October 1-7 Now Walmart is...
As the consumer electronics sector continues to struggle, Best Buy posted second-quarter comparable sales and earnings declines that still managed to come in ahead of Wall Street estimates. Net earnings were $274 million, or $1.25 per diluted share, versus $306...
Numerator has assembled an early read of the results from the first 32 hours of Prime Day 2023, which reveals that the event is triggering strong sales of home-related merchandise. Top categories that Prime Day buyers reported purchasing were home goods, at 27%,...
