Market researcher Numerator said Amazon and Walmart were the leading retailers for back-to-college shoppers, with each retailer gaining share of back-to-college spending in 2023 versus 2022. According Numerator’s recent report, Back-to-College in a Shifting...
During the back-to-school season, Walmart is expanding its initiatives in the metaverse with Supercampus. Established as part of Roblox operations, Supercampus is a back-to-school adventure designed to help players unleash their creativity and test their...
Campus retailer Follett Higher Education has struck a deal to put The Container Store pop-up shops in 36 of its locations. Under the partnership, the pop-ups will carry select products from The Container Store, delivering on-campus merchandise that can support...
In its back-to-school/back-to-college push, Macy’s is positioning itself as a one-stop destination including not only apparel and dorm-friendly home items but backpacks to help round out the offering. Backpacks range from tie-dyed to licensed character items and...
Dollar General is rolling out its back-to-school/college deals while putting out a call for diverse suppliers. For back to school, Dollar General is offering low prices and special deals while also providing savings with a DG Digital Coupon that takes $2 off any...
