Cloudinary, an image and video platform, released the results of its first global e-commerce survey. demonstrating that effectively deploying images and videos to target consumers can slash product returns by up to a third, potentially saving retailers billions of...
Consumers have adjusted their spending behavior in the face of inflation and economic uncertainty worldwide, according to business services firm PWC, with 53% of global consumers “holding back” on non-essential spending. At the same time, PWC, formerly...
Social media influencers and online communities are having a bigger influence on shoppers, particularly the youngest, as much as or more so than brands. A study by Oracle and Brent Leary, partner, CRM Essentials, that included more than 2,000 adults, ages 18 to 80 in...
For the third quarter, Lowe’s Cos. pointed to strong sales and earnings gains and, in a conference call, announced a partnership with AARP to provide products and services for consumers who want to age in their own homes. The company reported net earnings of...
IRI research suggests it may be time to reckon with Gen Z. Millennials are a focus of many observers in business and beyond. Baby Boomers need constant attention given their continuing spending power. Gen X sometimes gets lost in between, but most thoughtful observers...
