Special Reports
The Special Reports section on HomePage News serves as the go-to hub for in-depth, data-driven studies, trend analyses and industry benchmarks for the home and housewares business. It aggregates several major report series — including the IHA State of the Industry Report, the InSight Trend Index, the Occasions & At‑Home Entertaining Reports, the Top 50 Housewares Retailers and Outlook/Consumer-Outlook studies — offering both current and archival editions.
State of the Industry
The industry’s definitive annual benchmark, offering an authoritative view of market size, category and channel performance, economic forces and evolving consumer priorities. This report provides essential context for strategic planning and long-term growth.
Occasions & At-Home Entertaining Reports
A comprehensive look at how consumers celebrate, host and gather at home and the products they purchase to support those moments. These reports track shifting entertaining habits, gifting behavior and category needs tied to key life events and seasonal occasions.
InSight Trend Index
The industry’s annual benchmark, offering an authoritative view of market size, category and channel performance, economic forces and evolving consumer priorities. This report provides essential context for strategic planning and long-term growth.
Top 50 Housewares Retailers
A data-driven ranking of the nation’s leading housewares retailers based on annual sales performance. This report highlights shifts in competitive positioning, emerging growth channels and the retailers driving the industry’s momentum.
Latest Report
2026 HomePage News Occasions & At-Home Entertaining Reports
The home and housewares industry has good reason to celebrate the International Housewares Association (IHA) Occasions and At-Home Entertaining Survey results for 2026. This year’s findings show home and housewares gaining momentum as preferred gifts across key life events — an encouraging trend for the industry.