West Elm is expanding its collection with fashion brand Rhode, following up on an earlier collaboration.
The collaboration resulted in an initial product launch in May 2023. The follow-up features 120 pieces, including a relaunch of past favorites combined with new textiles, tabletop items, lighting, decorative accessories, bath, rugs and a product group designed for college dormitories, the Williams-Sonoma banner stated.
In this latest West Elm initiative, the collection features Rhode archival prints throughout the assortment with key items including the Wiggle Round Pillow, at $39, the Begonia Napkin Set, at $40, the Begonia Shower Curtain, at $45, and the Wiggle Mug and Cereal Bowl Sets, at $52 each.
“We are so pleased to bring back Rhode + West Elm,” said Day Kornbluth, West Elm president, in announcing the latest co-collection. “The new collection includes the most-loved pieces from last year along with new fresh prints and patterns for a bright summer assortment.”
