Wayfair has announced that its annual Way Day sales event will begin on April 27 at 12 a.m. EDT.
The two-day event will feature the lowest prices of the year on Wayfair’s product assortment of, among other things, furnishings, décor, housewares, major appliances, home improvement items and outdoor products, the company stated. Deals will include up to 80% off tens of thousands of items, as well as free shipping on everything. Wayfair also will launch bargains on select own brands including AllModern, Birch Lane, Joss & Main and Wayfair Professional, the company stated.
During this Way Day, shoppers can take advantage of discounts and exclusive products from brands such as Kohler, Weber, KitchenAid and Sealy, Wayfair pointed out, with thousands of flash deals set to run during the two-day sales event. Daily doorbusters already are running on the company’s site. Consumers seeking a spring and summer refresh will also enjoy savings across outdoor living items such as grills, patio furniture and storage and organization products. Wayfair will provide additional savings exclusively on Wayfair On Air, the brand’s video commerce experience available on the Wayfair app.
Shoppers can preview Way Day deals at www.wayfair.com/daily-sales/way-day or by downloading the Wayfair app.
New Wayfair credit card members in the United States and Canada can receive $40 off their qualifying first purchase of $100 or more Through April 28, the company indicated.
“Consumers are bringing more creativity and innovation to their homes than ever before from renovating garages into guest rooms and art studios, to transforming their backyards into outdoor oases,” said Steve Oblak, chief commercial officer, Wayfair. “Whether planning for summer gatherings or stocking up on home staples, we are excited to offer our customers the lowest prices of the year this Way Day as we help them reimagine their spaces and create their own unique feeling of home.”
