Walmart’s Black Friday Deals event runs from Monday, November 25, through Cyber Monday, December 2. It will spotlight deals on home merchandise, including small appliances and kitchenware.
Beginning at noon on November 25, Walmart+ members will get exclusive access to the Black Friday event deals, which will open to all customers at 5 p.m. that day. The event will continue in stores on Friday, November 29, at 6 a.m. local time, the company noted.
Walmart noted reported its planned doorbuster deals for the event include:
- Blackstone Original 2-Burner 28-inch Propane Griddle for $147, $50 off
- Dyson V11 Extra Cordless Vacuum Cleaner for $349.99, $250 off
- Carote 17-Piece Nonstick Cookware Sets for $64.99, $135 off
- Miko Home Air Purifier with Multiple Speeds for $54.99, $65 off
- L’ange Hair 2-in-1 Blow Dryer Hot Air Brush for $48.30, $70.70 off
- Best Choice Products Pre-Lit Holiday Inflatables – $74.99, $125 off
The Cyber Monday event begins at 5 p.m. ET on Sunday, December 1, for Walmart+ members, then opens to all customers later that day at 8 p.m. Top offers include a Ninja Grand Kitchen System for a “special buy” of $98 and an RTIC 20-ounce Stainless Steel Insulated Tumbler two-pack for $22.99, $13.01 off.
Through the holiday season, Walmart will build on its social media influencer/celebrity-based consumer outreach, including Instagram, TikTok and YouTube efforts. As part of the program, Lisa Rinna, Chad Michael Murray, Jake Shane, Anthony Ramos, Taye Diggs and Walton Goggins will dramatize real-life customer reviews of Black Friday deals. The new content rolls as Walmart keeps dropping more Deals of Desire programming to bring a new wrinkle to its holiday marketing. The 10-chapter “adver-tainment” series, as Walmart calls it, launched on October 28 and features the company’s holiday initiatives in a narrative format.
“Customers can rely on us to have a deep assortment of in-demand items across top gifting categories like fashion, electronics, beauty and toys, including brands like Blackstone, Carote, Dyson, Michael Kors, Reebok and more,” said Latriece Watkins, executive vice president and chief merchandising officer, Walmart U.S. “As the two most anticipated shopping moments of the year, our Black Friday and Cyber Monday events promise to help customers find the gifts they need, want and love for everyone on their list.”
