In a renewed boost to a primary exclusive brand, Target has launched 300 new products as part of the home fall refresh from Hearth & Hand with Magnolia, available now in stores and on target.com.
Launched in November of 2017 with Chip and Joanna Gaines, who gained notoriety via the HGTV show Fixer Upper, the brand features a modern farmhouse aesthetic and updates multiple times throughout the year. The fall additions celebrate moments spent around the table with family and friends, Target stated The latest Hearth & Hand extension includes products that start at $1.99 in an assortment that ranges from home fragrance and décor to greenery to toss/throw domestics to furniture and cookware.
The new products include what Target terms kitchen upgrades and cookware designed to enhance moments with loved ones. Items inspired by nature include sophisticated takes on rustic ceramics and linens. Decor adopts earthy tones and classic patterns that can suit any space, the company noted.
Target is offering examples of Joanna’s favorites including the Hearth & Hand with Magnolia Faux Wheat Wreath, priced at $39.99, Octagonal Glass Bottle Vase, at $12.99, and a Wide Stripe Throw Blanket, at $29.99.
Hearth & Hand kitchenware and cookware include a 10-inch by 13-inch Footed Wood Serving Trivet Brown, at $24.99, a four-piece Modern Rim Stoneware Dinner Plate set, at $23.99, and the Oven-to-Table Stoneware 8-inch by 14-inch Oval Baking Dish with Metal Stand Sour Cream.