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September 16, 2024

Target Previews Circle Week Holiday Shopping Kickoff

Posted In: Retail Articles

Circle Week returns from October 6-12 for Target Circle for consumers seeking to get a jump on holiday shopping in an event that also includes deals on fall favorites and everyday essentials, the company announced. 

Target has not ye publicly revealed specific deals, to be applied automatically at checkout in store or online for consumers who belong to or join the free Target Circle membership program. Target reported it would bring back its Deal of the Day program, with specific bargains assigned throughout Circle Week. Deal of the Day will return again November 1 through the rest of the holiday season for Target Circle members exclusively. 

Target maintained its holiday plans include offering 50% more new items than it did last year, including exclusive products and partnerships, the company pointed out. In one seasonal initiative, Target is renewing the company’s partnership with British retailer Marks & Spencer, introducing a range of food and beverage products, and, for the first time, new home items, such as London-themed ornaments and mugs, all at less than $20.

More than half of Target’s holiday toys will sell for less than $20, and thousands of stocking stuffers will retail for $5 or less. The company’s front-of-store Bullseye’s Playground value section will feature 50 gifts for the family at $5 or less. More than half of Target’s own-brand holiday food and beverage assortment will come in at less than $5 and festive apparel and accessories for the family will start at $5. In addition, Target will offer more than 100 new and exclusive beauty gifting items from brands such as Papatui, Being Frenshe and fine’ry.

Target also will be a retail partner of Universal Pictures’ “Wicked” movie, offering shoppers a range of themed merchandise and experiences from exclusive products to in-store activations. In about 200 stores, Target will introduce new Bullseye shop sections with Target-themed holiday gifts, most for less than $25.

Target intends to hire some 100,000 additional seasonal team members across stores and supply chain facilities.

“Consumers are getting ready for one of the most exciting times of the year, which is why we’re leaning into the magic of ‘Tarzhay’ like never before with an assortment, value and experience only Target can deliver,” said Rick Gomez, the company’s executive vp and chief commercial officer.

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