Williams-Sonoma brands Pottery Barn Kids and Pottery Barn Teen are launching new native shopping apps for iPhone users on the App Store to bring enhanced functionality to digital operations and provide customers with an easy-to-use interface.
Features of Pottery Barn Kids and Pottery Barn Teen mobile apps include, Williams-Sonoma noted:
- Registry Made Easy. Customers can track, manage and add items to a Pottery Barn Kids registry through the new app platform.
- Shop by Life Stage. Users can browse customer favorites and best-selling pieces for all ages with customized recommendations.
- Share Favorites. Shoppers can share favorite items easily with contacts and on social media directly through the apps.
- Browse and Buy the Room. Consumers can explore and shop 3-D rooms to design a space directly from the apps.
- Checkout. Apple Pay users get an easy, secure checkout.
- Free Expert Help. Shoppers can request an appointment with a design expert for a free in-store, in-home or virtual consultation.
“The development of our mobile shopping apps was a coordinated effort focused on delivering a seamless, convenient customer experience. As brands who put digital first, the apps offer a new way to shop, find design inspiration and create and manage a registry on the go,” said Jennifer Kellor, president, Pottery Barn Kids and Pottery Barn Teen, in announcing the app deployment.
