Nordstrom keeps on rolling out Racks, announcing three new Nordstrom Rack stores in November and three more in December.
As part of the off-price concept’s expansion, Nordstrom revealed plans to open a 30,000 square foot Rack in Aurora, CO., a 25,000 square foot location in Denton, TX and a 23,000 square foot Rack in Pinole, CA, over the course of December.
In November, Nordstrom announced plans to open a 29,000-square-foot location in Visalia, CA, and a 29,000-square-foot location in Allen, TX, and a 24,000-square-foot location in San Luis Obispo, CA. These come after October announcements about plans for new Nordstrom Rack locations including a 27,000-square-foot store in Overland Park, KS, and a 25,000-square-foot store in Kennesaw, GA.
Nordstrom Rack offers customers up to 70% off on-trend apparel, accessories, beauty, home and shoes from many of the top brands sold at Nordstrom department stores as well as core services including online order pickup for nordstrom.com and nordstromrack.com, easy returns and alterations at select stores, the company noted. It added that Rack is the largest source of new customers for Nordstrom company-wide and an operation that plays a critical role in the company’s Closer to You strategy, one developed to give customers a more convenient and interconnected experience as they shop Nordstrom physical stores and digital platforms.
