Macy’s promoted 37-year company veteran Barbie Cameron to chief stores officer, reporting to Adrian Mitchell, the retailer’s COO and CFO.
Cameron most recently served as the senior vice president and regional director of stores, East Region. She had become the interim chief stores officer in August, the company stated.
In her new role, Cameron will lead store operations across Macy’s nameplate, from flagships to small format stores, as well as call center operations. The company reported she will spearhead initiatives to modernize Macy’s, improve the shopping environment and elevate the customer and employee experience as part of Macy’s Bold New Chapter strategy, the company’s three-year plan designed to achieve sustainable profitable growth.
“(Cameron) is an experienced retailer and has built a strong track record during her 37-year career at Macy’s,” Mitchell said. “I am confident that her deep understanding of our customer will continue to drive the Bold New Chapter strategy forward by improving in-store experiences and modernizing Macy’s for today’s consumer.”
