The future of Gen Z will be shaped by the value it places on practical skills and live content while its adapts quickly to a world in which artificial intelligence is an emerging reality.
According to a white paper from Wondershare Filmora, based on a survey of 1,000 Gen Zers, the generation emerging into adulthood has an entrepreneurial spirit, curiosity and passion, and its values skill, authenticity and the integration of AI in their creative processes.
Among the key findings, Wondershare Filmora noted:
- Valuing Education with a Focus on Skills and Entrepreneurship. Although traditional education remains important, Gen Z places a higher priority on practical skills and entrepreneurial ventures.
- Passion for Content Creation. Driven by the desire for expression, authenticity and entertainment, content creation is a significant passion for Gen Z, offering flexible working hours and potential passive income.
- Trust in Live Content. Gen Z trusts creators and finds their product recommendations influential when delivered through livestreams, perceiving live content as more genuine than pre-recorded content.
- Adaptation to AI. Gen Z has adeptly adapted AI for content creation, communication and data analysis as it views artificial intelligence not as a job threat but as a tool to boost productivity and serve as a creative vehicle.
