Qurate Retail has announced that David Rawlinson II will assume the role of president and CEO effective October 1, succeeding Mike George after a two-month transition period, during which time Rawlinson will serve as president and CEO-elect.
Rawlinson was NielsenIQ CEO before accepting the Qurate post. Prior to that, he was president of Grainger Global Online. He serves on the boards of Discover Financial Services and NielsenIQ. Rawlinson has worked in executive roles with ITT Exelis and was a Presidential appointment as a White House Fellow. He held various appointed positions in both the Bush and Obama administrations.
“David brings an impressive track record of success, most recently with two storied brands, Nielsen and Grainger,” Greg Maffei, Qurate Retail executive chairman, said in announcing the leadership changes. “At these companies, David was a transformational leader and successfully managed the businesses through evolutionary transitions. His knowledge of global e-commerce, understanding of consumer trends and focus on mission and culture as a purpose-driven leader make him a natural fit for Qurate Retail. We look forward to his leadership as we continue to deliver on our brand purpose and principles across all our stakeholder groups. The board and I want to thank Mike George for being an exceptional leader of QVC, and then Qurate Retail, for almost 16 years, bringing our unique video commerce experiences to new generations of consumers worldwide, and especially for his dedication and commitment during the pandemic.”
