When Prime Big Deal Days launch on October 10 at 3 a.m. eastern time, Amazon will provide a vast variety of value propositions, including favorite home products from Martha Stewart and Ayesha Curry in its presentation of celebrity brands as well as rotating discounts dropping as often as every five minutes.
In another twist set for the October 10-11 event, “Inspire” on the Amazon Shopping app and “Shop by Interest” will help customers discover deals and explore products with shoppable photos and videos created by influencers, other customers and brands.
Some of the top deals, as revealed by Amazon, will include:
- Save up to 15% on select Cookware by Martha Stewart
- Save up to 30% on select kitchenware items from the Ayesha Curry Home Collection
- Save up to 30% on select KitchenAid stand mixers
- Save up to 30% on select Dyson vacuums and air purifiers
- Save up to 35% on select Molekule air purifiers
- Save up to 40% on select Ninja blenders, cookware, and coffee makers
- Save up to 50% on select GreenPan cookware
Although targeting early shoppers for the year-end holiday season, Amazon is enticing consumers to get ready for Halloween as well, the company noted, with savings of up to 30% on fun and scary themed prep and decor items such as wreaths, garlands, candles, decorative lights and costumes. Then, Prime members can check out Amazon’s newly launched Holiday Shop to discover seasonal essentials and unique gifts at low prices.
Prime members also can save big by shopping more than a million deals from independent sellers on its marketplace platform including TheraGun/TheraFace, Kopari, Proof Culture, Scotch Porter and Kroma Wellness. In addition, Amazon plans to make it easier for Prime members to discover deals from small businesses including independent artisans and black-owned, women-owned, and military-family-owned brands, at amazon.com/smallbusinessdeals. Members also can look for the small business badge and try the new small business search filter to find unique products from independent operators on Amazon’s marketplace, Amazon indicated. Not only that but they can discover and shop more sustainable products as part of the Climate Pledge Friendly program including deals on The Honest Co., Logitech, Samsung, Seventh Generation and The Children’s Place.
To get a jump on bargains expected to sell out fast during Prime Big Deal Days, Amazon is encouraging Prime members to sign up now for Invite-only deals at an exclusive deal price before the event begins. The bargain offering includes 60% off the 50-inch Amazon Fire TV Omni Series, the Hisense 50-inch U6 4K QLED Fire TV, and Blink smart home security, and additional savings across brands such as SodaStream, Citizen, and Jabra. For more information, visit amazon.com/primebigdealdays.
Influencer storefronts are a shopping option during Prime Big Deal Days, with proprietors such as Kris Jenner, Marianna Hewitt, Tayshia Adams, Rocky Barnes, Leena Snoubar, and Lauren Wolfe.
For those givers who like to provide recipients with choice, Prime members will have access to gift card bargains including Lightning Deals, promotional credit offers and instant savings of up to 20% off select specialty brands. More than 30 brands will participate in the gift card program, including DoorDash, Panera Bread, and Old Navy. At the same time, Prime Visa or Prime Store Cardholders can earn an extra 1% back, for a total of 6% back, on their orders when they select No-Rush shipping at checkout. Prime Visa and Prime Store Card members earn 5% back year-round on Amazon.com with an eligible Prime membership. From October 10 through October 31, members will receive a $150 Amazon gift card instantly upon approval for the Prime Visa. Visit amazon.com/primevisa to learn more.
