Home T3 Celebrates 20 Years in Premium Hair Appliances with New CEO
June 25, 2024

T3 Celebrates 20 Years in Premium Hair Appliances with New CEO

T3, the premium hair appliance company celebrating its 20th anniversary in 2024, named skincare industry veteran Anish Agarwal CEO.

Agarwal spearheaded the move by Colgate-Palmolive into the prestige skincare space, later serving as CMO and global business head for one of the company’s acquired brands, PCA Skin.

Kent Yu and Julie Chung launched T3 in 2004 as a developer and marketer of high-end hair care appliances showcasing what the company describes as leading-edge technology, salon-quality performance and elegant styling.

To further mark the brand’s 20th anniversary, T3 recently unveiled the Aire 360 (pictured above), which is described by the company as the first-ever ceramic air styler.

Reflecting on 20 years of T3, Yu said, “I grew up in hair salons thanks to my parents, who were stylists. Fast forward to 2004, when I created T3’s first-ever hair dryer as a love letter to my then-girlfriend, now wife, who I believed deserved a better solution for a product she was using on a daily basis. That sentiment has not changed in 20 years; we still see our company as a love letter to our consumers and the salon community and put them first, always. We’re proud of the level of trust we’ve established over the past two decades and are thrilled to continue our legacy together with (Agarwal) at the helm. Anish brings a strategic mindset, commercial acumen, creativity and the intensity that we need to raise the bar at T3 and in the category.”

Chung, also an eye surgeon practicing in Los Angeles, said, “It’s immensely gratifying to be able to offer real solutions and to help transform what is often considered a mundane task into a luxurious pause in one’s day. As our family-owned company celebrates this significant 20-year milestone, we look forward to making a meaningful difference in the lives of our customers for many years to come.”

Agarwal added, “I am honored to join T3 at this pivotal moment and to lead its next phase of growth. The brand’s rich heritage, cult-favorite status and world-class products are truly inspiring.

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