Home Pottery Barn Ventures Outside with Berolzheimer Collection
May 9, 2022

Pottery Barn Ventures Outside with Berolzheimer Collection

Pottery Barn is collaborating with fashion blogger and social media tastemaker Julia Berolzheimer in a line of decor, tabletop, textile and garden merchandise that draws on her affection for vintage-inspired florals and the beauty of nature.

Berolzheimer collaborated with Pottery Barn’s design team to develop a product collection in her signature blue and green color palette. so, all of the pieces within the collection mix and match, enabling versatility and varied design possibilities. Curated to complement a range of décor, the collection enhances practical home and entertaining essentials with a timeless design aesthetic, the Williams-Sonoma banner stated.

The collection includes the Aster Charger and Napkin Rings that complement the Ivy Pitcher, Tall Tumbler and Goblet glassware which are hand-blown from recycled bottles. It also offers the Clementine Reversible Quilt & Shams and Marigold Reversible Duvet & Shams, named after Berolzheimer’s daughters, which evoke garden trellises in the spring. Entertaining essentials also include outdoor- and family-friendly pieces such as the Alice Melamine Dinnerware and easy-care Millie Oilcloth Tablecloth.

Pottery Barn indicated that the Berolzheimer collection marks its first collaboration within the garden category. Merchandise in the collection is priced from $22 to $1,999.

“We are excited to share this summer collection celebrating the harmony of life lived indoors and outside,” said Marta Benson, Pottery Barn president, in announcing the debut, “Julia’s feminine aesthetic translates beautifully across thoughtful pieces for the home and garden, inspired by the beauty and delicacy of nature. Incorporating her distinct approach to design and her entertaining savvy, this collection brings a versatile infusion of florals and patterns to the home that is fresh and modern.”

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